Kohei Kawasumi

Instinct RAS Co., Ltd.
Creative Planning Office
Years of service: 3 months
Everything we do is "to do a satisfactory job. With this strong belief, I am very excited to be creative every day.
What was your motivation for joining the company?

I was studying graphic design because I wanted to make it my career, but perhaps because I was not in an art-related university, the people around me were not very enthusiastic about it, and I think I was alone and impatient. I really wanted to work in manufacturing, so I wanted to join the company

What kind of work do you do now?

I am in charge of creating package designs from brand logos for products. Recently, I have also been entrusted with the design of e-commerce sites, and I am in charge of a volume of sales channels for things. I work with a constant attitude of learning, for example, I try to be exposed to many visuals on a regular basis.

What do you find interesting about your current job?

I understand the intention of selling a product, stand in the shoes of the user, and think about and make proposals that will lead to the sale of the product. I am very excited to be able to play a part in this process.

Please tell us about specific episodes of your work and what you have achieved there.

I was very happy when the work I had been involved in was introduced to the world and became well-known, and when my friends talked about the product, I was truly glad to have been a part of it.

What do you feel now that you have joined our company?

I am impressed and fresh every day! Meeting celebrities and models that I have only seen on TV or in magazines motivates me! (Laughs)

What do you want to challenge in the future?

I am impressed and fresh every day! Right now, my work is centered on visual production, but I would like to challenge myself in many different ways. In the future, I hope to broaden my horizons and work as an art director as well.