What are the five elements of a life of value?
True richness is being healthy. Laughing with the people you love. Living without fear. Holding hope for the future. And walking your life as yourself.
Not convenience. Not longevity. Not success.
A day where these five come together is what we call a life of value.
Why does health come first?
Health is not the absence of illness.
It is the strength to hold dreams, to take on challenges, and to spend each day smiling.
Health is the foundation of everything — Principle 2 of our 12 Principles.
That is why our business begins with regenerative medicine research and with beauty.
How does this connect to the business?
Our final goal is not to increase stores around the world. Not even towns.
It is to increase lives of value around the world.
That is why Value Village exists.
One smile changes a family. A family changes a community. A community changes society.
So we do not aim only at the large. We cherish the one person in front of us.